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Wednesday, September 4, 2013

Birdies Fore Love is about much more than golf

by Chris Parrish
Birdies Fore Love National Program Leader

Chris Parrish
McGladrey has undergone a transformation in recent years. As golf enthusiasts, you’ve likely seen and heard our brand in the golf arena more frequently. Now, on the heels of our national TV commercials and unique golf-related events, McGladrey will launch Birdies Fore Love next week. And this new program is about much more than golf.

I believe one of our biggest and proudest accomplishments was establishing The McGladrey Classic. It’s a beacon for McGladrey’s brand. But it’s also a vehicle that allows our people—including me—to show the world how much McGladrey cares about contributing to the community through charitable giving and stewardship.

For that reason, McGladrey’s core leadership team has made it a priority for our firm to become more involved in the Davis Love Foundation’s Birdies Fore Love (BFL) program. This program supports children- and family-based charities by allowing participants to pledge by either dollar amounts or per birdie made at the Classic.

This year our 75 offices and more than 6,500 employees will support the BFL program in our own unified way. Employees will show the world the collective impact McGladrey can have on each one of our offices’ local communities. Thanks to the Davis Love Foundation, McGladrey’s Birdies Fore Love program provides us with the opportunity to do so.

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